Name of your website?Unotech web design Nigeria
Your name?
Dolapo Taiwo
Your Location (city, etc)
Lagos
Please give us a short summary of your company?
Unotech media is a creative design agency, based in Lagos Nigeria and London Uk, delivering bespoke high end web design and development services to clients of various sizes and status. Unotech media was founded in 2004 with a view to redefine creative design in Nigeria, and by so doing making clients stand out of the crowd. In the new emerging high speed business world, companies need to constantly adapt to change to stay above competition and one of the possible methods is through creative design.
What inspired you to launch your own company?
As said earlier, we felt the standard of creative design in Nigeria was below average and we thus launched Unotech Media with a view to raise standards in the design industry. We also felt we could help a lot of companies stand out of competition with our design expertise and position them properly in the new emerging global virtual market place - the world wide web.
When did you launch your first website, and what was it?
Our first website was launched in 2003 and we were then called doladams technologies. Recently we rebranded and that made us now known as unotech media.
How did you decide on a name for your company?
Our first name, Doladams Technologies was a concatenation of the first few characters of the founders' names. Our recently acquired name - Unotech Media was a result of weeks of brainstorming. To cut the long story short, it si ply means the number one media and technology company.
What makes your agency different from other, similar offerings?
At Unotech Media, we pride on developing solutions that are both entertaining and effective i.e. we strike a balance between elegance and functionality. we develop effective websites that communicate a message through visual appealing front ends that you cannot get elsewhere. We then merge this with a very robust backend, that drives the functionality of the site. We then crown all that up with proper search engine optimization that makes the content visible on all search engines. This we believe is our unique selling point.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
Our eventual goal is to be top player in Nigeria and to establish ourselves as a household brand whilst pushing through global markets.
How does your investment of time and money balance against your success?
Over the past few years, we have achieved astounding success and we believe greater success awaits us. Our investment of time and effort is highly justified.
If you had an unlimited development budget for development, how would you change your site?
I guess our imagination is the limit to what we can achieve. With an unlimited development budget, anything would be possible.
If your site got really big, really quickly, would you be able to keep up with the demand?
We are already seeing drastic growth and are in the process of expansion. Answering your question, yes we would be able to cope.
What unexpected costs and headaches have you had to deal with?
In the past we've had issued with flaky clients, which cost us quite a lot of money and man hours, but we learn from our mistakes and that has helped us become a more efficient agency. As they say, experience is the best teacher.
What has been your biggest challenge?
Our biggest challenges have been those posed by the nigerian business terrain. We have learnt to put our challenges aside and reach towards our goals and that has helped us a great deal.
What method has been most successful for promoting your website?
To date, online marketing channels have been our biggest marketing tool especially PPC.
How has running your website differed from your expectations?
It hasnt differed much.
How long have you run the agency already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
The agency has been run for close to 5 years now. We have intentions to quit.
Where do you see your company in the next 5 years
A global brand known for excellence and quality service
What is your website address?
Unotech web design Nigeria
